2019年12月2日星期一

Small business growth strategy in 2020(2)

Growth does not necessarily need to come from conventional strategies, some of which may involve long-term changes and may not be easy to implement.
In this case, it is best to develop some trending strategies.
Here are some strategies that can promote small businesses and are easy to implement:


Customer reviews: People seek social proof-what's the first thing to do when you're on Amazon?


Read reviews: Not only physical products, this is not the case. People are always looking for reviews. Even when buying software, they go to some review sites to read reviews. As a small business, you need to focus on getting more reviews. The painful truth is
If customers are not satisfied with your service, they will leave a comment soon, but if they are satisfied, there will not be many people speaking.
You must be proactive in getting reviews from satisfied customers.


Augmented Reality


AR and VR technologies are booming-many companies are already using them to provide unique experiences.


For example, IKEA has an AR app that lets you place furniture in your house before you buy it, so as to avoid last-minute surprises.
There are several ways you can use AR to grow your customer base.
You can use AR technology to make it interactive, bring your shopping catalog to life, and bring your customers an immersive shopping experience.
As a small business, considering implementing AR can be overwhelming.
At first, AR seemed to be a complicated technology.
However, there are many AR companies working to bring augmented reality to everyone.
The key to small businesses cracking AR is to start small, test it, and create a "surprise" experience for customers.


customer service


When considering growth strategies, we only consider acquiring new customers.
But did you know that acquiring new customers is five times more expensive than retaining existing customers?
According to Bain & Company research, a 5% increase in customer retention can lead to more than 25% profit growth.
Just retaining existing customers is a great way to increase profits, and small businesses can provide customers with a "surprise" experience, ensuring their long-term presence.


Chatbot


Chatbots are not completely "newbies". They have been around for some time, but since last year, chatbots have begun to vigorously promote business AI.
Chat bots are smart enough to handle basic problems from customers without any human intervention.


Even better, they are constantly learning from their interactions with customers.
Chatbots are just getting started and will become more "smart" in the coming years.


In terms of customer service, chatbots can help provide 24-hour service.
Installing a chat bot on your website can increase visitor engagement and help gather information.
Chatbots are helpful for small businesses that lack employees.
In fact, chatbots can help reduce customer service costs by 30%, which is a significant savings for small businesses.


Communication applications


Email is getting older, and many businesses are now turning to messaging applications such as Whatsapp, Viber, WeChat, and more.
Businesses are using these private messaging applications to create a more personalized shopping experience for their customers.
This has also made the purchase experience easier. WeChat has made it possible to pay with the app, and many other messaging platforms will soon follow suit, making transactions frictionless for businesses and customers.
If you enjoy reading this blog, then you might also be interested in learning about small business trends in 2020 to stay ahead!


About Darcy


Darcy is a plug-and-play phone system for small businesses that helps increase customer engagement and collaboration within internal teams.
Users can purchase local and international toll-free numbers, learn about call queues and ongoing conversations in real time, route calls to specific business agent groups, set custom working hours for each department, and more.


If you want to learn more about our work, please visit aiwcc.com.


2019年11月21日星期四

Growth strategy for small businesses in 2020 (1)

Every company's managers want their company to grow and grow, and can continue to climb to new heights.
However, about 20% of SMEs face bankruptcy after just one year of establishment.
Today, competition is fierce, and all companies (especially small ones) need a plan—not only to maintain a balanced development of the company, but also to thrive.
Before delving into your small business's growth strategy, let's understand what a growth strategy is and some of the common growth strategies that companies of all sizes have followed for decades.


What is a growth strategy?
Growth strategies are technologies that companies use to expand their business, primarily to revenue growth.
Often, adopting a visionary growth strategy can sometimes mean short-term setbacks.


This can be done in a number of ways:


Market penetration rate


The technology involves companies selling their products or services in markets where similar businesses already exist.
The company tried to gain the largest market share in this way.
This can be done by attracting competitors' customers by showing differentiation or offering more attractive prices.


Example: Both iQiyi and Tencent are competing in the same market and trying to attract customers by offering the latest movies and TV shows.


iQiyi: New customers first 8 yuan, enjoy multiple privileges


Tencent: 12 yuan per month, enjoy multiple privileges


The price of iQiyi starts from 9 yuan a month to 16 yuan.
Tencent offers better deals - it also offers a student program of $6.49 per month or $59 per year.


It is clear that Tencent is here to cater to a more cost-conscious market segment.


2. Market development


Unlike market penetration, companies that adopt market development strategies seek to make new customers use their products or services.
This may mean extending to the “foreign” market segment to provide services.


For example, the global coffee brand Starbucks used to sell coffee beans only in its own stores, but later began selling coffee beans in the grocery store, expanding the market and exposing the products to new customer segments.


Co-marketing can be a good market development strategy - co-marketing is the process by which two companies merge to offer their products to each other's customers, which is useful for joint marketing of small businesses with larger companies to capture exposure.
For example, Taobao and Youku jointly marketing, buy Taobao members to enjoy Youku Gold members.


3. Product development


The purpose of this strategy is to create new products or services in the company's existing market.


Example: One of the best examples of product development strategies is Apple, which began in the 1980s with Macintosh, and Apple continues to innovate with the entire suite of products such as iPad, iPhone and iWatch.


4. Diversification


Diversity can be considered a combination of market development and product development.
This is the most ambitious of these four strategies because it involves selling new products to new markets.


Example: Amazon is a good example of a diversified company that was originally an e-commerce company that now offers cloud hosting and streaming services.
It can be said that they are also involved in hardware while making Kindle and Alexa.
Another example of software is Freshworks, which initially offered help desks and CRM solutions, and later introduced Freshmarketer, a marketing automation tool, to diversify its products.


Which strategy to follow?


These four strategies are not the only way for companies to grow, but they are undoubtedly a proven way to grow.
Now, we are in an era of rapid change, companies can not rely on or adhere to a growth strategy.
Even if it has worked in the past, if you look to the past, you will miss out on huge growth opportunities.
This is especially true for small businesses, where every small business dreams of scaling up and growing.


However, they cannot achieve this goal simply by doing what they have been doing.
There are many opportunities for the future, and you must seize opportunities and develop growth strategies based on opportunities.


2019年9月5日星期四

Improve business efficiency through call centers

How to improve the efficiency of the company by the WCC Omni-directional Contact Center system customer service?


In the traditional call center system, the communication between the customer and the customer service is relatively simplistic, mainly through the telephone to interact, or the customer service to send text messages but the information transmission.
In recent years, with the popularity of online socialization and the continuous renovation of marketing methods, the traditional communication mode will cause enterprises to lose most of their customers, so the WCC omni-channel contact center system came into being, based on the traditional call mode.
More communication channels have been added, including WeChat public account, webpage real-time dialog box, microblogging private letter, etc., some social media mainstream social contact


Realize that no matter what communication channel the user comes from, it can be diverted to the customer service, so that the customer service and the customer can communicate in a timely and effective manner.

IVR voice robot navigation can divert customers at peak times, save more time in both directions, reduce customer waits, and improve customer satisfaction.

Increasing the amount of corporate website traffic, the increase in visitors represents more opportunities.

The configuration of the WCC intelligent knowledge base allows agents to be more professional and efficient when answering customer questions, giving customers the best experience.

2019年3月27日星期三

Why call centers are known as Artificial Intelligence Services?

Do you know that why contact centers are known as artificial services these days? This is because in earlier days contact centers were used to receive only voice call over the phone but now call center uses artificial intelligence services to experience the exceptional features. Now call center is not up to only interaction, chat or mails that is why it is named as AI contact center.
Call centers are assisted significantly by range of software programs to handle a multitude of communications over various communication mediums known as AI contact center. Some instance of such software are telephone VoIP call control, predictive dialer , call routing software and automated call distribution system and others.
IVR and new experience AI services are found to put the clients at the center of the business operations. Most AI contact centers are now found to provide the clients with the value-added services like one call resolutions. It also maintains the healthy relation between clients and the agents by providing round the clock customer support that includes a lot of other services that are not found earlier.
The new generations of the Artificial intelligence services include the VoIP based contact centre solutions. You will see what are they and how they are making a difference to the operations of the clients in the following lines.
What are Artificial Intelligence Services?
The artificial intelligence services based contact centers are known to be the generation next contact centers. These centers are especially known for handling the calls over the internet using the IVR and New Experience AI Service. All the calls are routed over the web with the packet switching technology while the Artificial Intelligence services offer intelligent data transmission and routing.
The AI contact centers offer great in emailing, telemarketing, instant messaging and many more as they are basically internet based. In addition to it, due to the low-cost operations, even the small-sized centers and the startups can also make it quite big if at all they opt for the exact AI contact center services to manage the resources well.
The main features on offer:
Ø Flexible and measurable telephone user interface 
Ø Several reports that plan out the agent performance and call history 
Ø Call monitoring in real time and agent performance to develop the competence and to identify the weak areas 
Ø Central office which runs the call turnover which is taking place at diverse locations
Ø Screen pops that help the agents to get the information in the real time
Ø Agents including the ability to work from their homes and from the other geographically dispersed sites 
Ø The use of intelligent call routing that uses up to dated client database and wherein the callers achieve the agent best qualified to address their requirements
If you also want to achieve the great Artificial Intelligence service of your business, contact WCC. Here, we offer various Artificial Multichannel experience for your business. Visit us to know more!!

2019年3月1日星期五

Advantages of customer relationship management

CRM is the customer relationship management that can be proved a valuable asset for your business. It does not matter what kind of business is, your customer relationship management is important. There are various CRM benefits for business and if you do not have CRM in the place and wanted to get the best CRM systems, then you are at right place. Here, we are letting you know some of the points that you can consider for best CRM systems.
Ø Store information in a useful way
One of the main benefits of CRM systems to customers is that it stores their information. It is very important not because you can contact them easily but you can keep their ordering history. It means you can retain your business effectively and know your clients better. The Best CRM systems allow recovering related information about customers easily.
Ø Save cost and Time
Best CRM system not only handles a customer in a better way but it also allows your clients to perform more tasks that can be one by your employees like placing orders or getting general information. So, you can say CRM benefits for business is that it save a lot of time and money.
Ø Empowers Customers
Another benefit of CRM system is that it can make your customer feel empowered if they call in and handled by employees along with saving time and money. The best and well-organized CRM makes clients feel that they are in power of the process while doing the business.
Ø More Effective Customer Service
The best CRM systems greatly mechanize the client service process by making it more effective and user-friendly. There is always going to be the need for human communication of course but by automating the system effectively so that a lot of time can be saved. Clients can easily navigate their way to the right information so that personal communications like phone calls or emails are saved for unusual situations.
Ø Better Communication Within Your Company
Another CRM benefit for business is that you can work more effectively in a team than isolated units as different departments share data. It helps every business to understand that all are working towards the same goal because every department has its own specialty. You can easily pass information at more practical everyday level from one part of your organization to another.
Ø Improves Client Satisfaction and Loyalty
It does not matter whether your company offers or not, you need to deliver a good service or product. This is the basic and CRM system cannot do it for you. However, in the era of great information, many people truly value a proficient, user-friendly environment when they order something. So they are far more likely to return to you in the future and advise you to others if you offer a clear and effective way to commune with them.
The best CRM system can help in every aspect of client relationship. So you need to find the CRM that offer benefits to your business.

2019年2月21日星期四

由于对更好的负担得起客户不断增加的需求服务,所以呼叫中心的需求量很大。呼叫中心已成为所有成功的客户服务战略中不可或缺的一部分,通常,高效的呼叫中心与了解客户服务的人员合作,可以24 * 7全天候处理任何类型的呼入呼叫。客户是您的业务存在的根本,多渠道客户服务是一个为您开拓、留存客户的重要行业。这就需要让客户满意,因此企业就引入了移动SDK联络中心系统
外包时,您不仅可以打开24小时电话通信线路,还可以打开移动SDK联络中心系统。响应的服务团队是处理客户的专家。在客户关怀的心里战斗中,即使是最糟糕的服务也会通过语音和视频服务变得更好,在接听客户的电话之前,坐席已经经过专业的培训来处理呼叫。也就是说这些坐席能够处理任何方式的入站呼叫,这对于多渠道联络中心移动SDK方法来说是必要的。
多渠道联络中心移动SDK意味着使用不同媒介处理呼入入站客户端服务进行查询。例如,多渠道联系服务将回答您的客户服务热线并管理您网站上的实时聊天服务或点击致电服务。 Mobile SDK联络中心系统使用现代路由方法处理支持票据并响应客户的电子邮件。
想象一下,多渠道联络中心移动SDK可以处理您的手机和其他渠道的信息,这是多渠道方法的好处。这一切都是为了建立新的沟通渠道,并与有能力的人员一起招募这些渠道。这意味着客户可以选择最适合他们需求的通信模式,您可以全天候在那里。从响应的角度来看,每个客户服务代表处理电话,聊天和电子邮件。进入的每封电子邮件或实时聊天系列都以与电话相同的热情进行管理。使用什么类型的通信并不重要,每种类型都是通信。借助多渠道联络中心移动SDK,客户可以通过任何方式轻松与您联系。多渠道联络中心移动SDK方法确实将您的业务交付给客户。与网络或服务台票务系统混合是您可能从未想到的多渠道联络中心可以做到的事情,但他们正在这样做,并减轻像您这样的企业的负担。技术是帮助人员互动并在多渠道环境中利用的一种很好的方式,技术可以帮助您的客户服务计划蓬勃发展。如果您还在寻找适合您业务的多渠道联络中心移动SDK,请与我们联系,我们将帮助您建立成功的业务。

2019年2月11日星期一

How is outbound call center software beneficial for your business?

Generally when a person is not interested in speaking with you or their needs does not match up, they have common statement, “Do not call us, we will call you”. Have you ever given thought that if their needs do match up and they are interested in talking to you but you were not able to reach them efficiently?
Call center software is the virtual office that offers service that allows you to perform the best while the prospects and leads come to you. Lead generation is full-time engagement, so the expert manager can make your business practice best for you.
Outbound call center software shacks light on your business services proficiently and efficiently that bring leads to your door so that you can take it from there and win them with your ability and passion.
Here are some common call center software questions of these call center solutions.
1. How will you know when is the time to use outbound call center software?
2. The whole thing is time. When you need to concentrate on your service or product, hiring a third to bring the lead to you is a great time saver. You all know that time saver is a money saver.
3. Only employees can know their business better, then why to use outbound call center software?
4. It is true that none can know your business better than your employees but the same time it is true with outbound call center software. It takes many year experiences to learn the ropes of prospecting t get the results when it comes to sales.
5. Are not call centers solutions just a huge room with lots of people with headphones?
6. It is a common misconception and generally, every person thinks the same. It is truly about the connections for the person who knows it or are already its customers how great customer service works and treats prospects.
Nowadays, call center software can offer you a lot than traditional customer service call fielding. New business models and software allows the modern outbound call center software to help business in lead generation and lead follow-up through various media types consisting phone, internet chat and social media networks. This permits the outbound call center software to reach a lead through a communication channel that they choose, not force them to correspond by phone. This way call center software can help the business they are representing in turn leads into sales more speedily than ever before.
Do you still think that outbound call center software is new for you? Understand it in a simple term; it is just about the network in the business cocktail party. Consider the outbound call center software a smooth host that joins two people who are doing business together. We hope this helps you in understanding the term call center software better and runs your business efficiently.